About Us

Established in 1966, FDS® - "Feminine, Discreet, Sensual" is one of the most well known and trusted brands in Feminine Personal Care. FDS offers a range of feminine deodorant sprays and washes which are currently sold through a number of retailers including Walmart, Target, Walgreens, Publix, Kmart and Kroger among others, as well as numerous independent beauty supply stores.

FDS is owned by Inspired Beauty Brands, Inc.® a leading developer and marketer of women's personal care products. Some of the other brands owned by Inspired Beauty are Jihirmack®, Pure Shine®, Natural Essentials®, Lustrasilk®, Hask® and Vigorol®.